H2GC API

The API provides access to multiple datasets covering the global gambling industry. The catalog endpoint returns the full list of available datasets programmatically; this page offers a guided overview.

Dataset structure

Each dataset comprises the following properties:

  • A name — the value passed as the metric query parameter (e.g. ggr_annual)
  • A granularity — either annual or monthly, determining the time dimension
  • Dimensions — categorical fields available for filtering (e.g. country, channel)
  • Metrics — numeric values included in each row (e.g. ggr, turnover)

Annual datasets include a year dimension (integer). Monthly datasets include a month_beginning dimension (date string, e.g. 2024-01-01).

Financial datasets

GGR (Gross Gaming Revenue)

PropertyAnnualMonthly
metricggr_annualggr
Granularityannualmonthly
Metricsggrggr

Dimensions: region, country, state, category, product, channel, sub_channel, fx, temporal, calculation

Gross Gaming Revenue represents the amount retained by operators after paying out winnings and is the primary measure of gambling industry revenue. The data covers global markets, broken down by betting/gaming category, product type, and distribution channel.

curl -H "x-api-key: sk_live_your_key" \
  "https://portal.h2gc.com/api/v1/financials?metric=ggr_annual&country=United+Kingdom&limit=10"

Turnover

PropertyValue
metricturnover_annual
Granularityannual
Metricsturnover

Dimensions: region, country, state, category, product, channel, sub_channel, fx, temporal, calculation

Total betting and gaming turnover (stakes and wagers) before operator deductions.

curl -H "x-api-key: sk_live_your_key" \
  "https://portal.h2gc.com/api/v1/financials?metric=turnover_annual&region=Europe&limit=10"

Market share datasets

Operator market share

PropertyAnnualMonthly
metricannual_market_sharemonthly_market_share
Granularityannualmonthly
Metricsvaluevalue

Dimensions: region, country, state, channel, sub_channel, operator

Operator-level market share percentages, indicating how revenue is distributed across companies within each market.

curl -H "x-api-key: sk_live_your_key" \
  "https://portal.h2gc.com/api/v1/financials?metric=monthly_market_share&country=United+Kingdom&limit=10"

Reference datasets

FX rates

PropertyValue
metricfx
Granularityannual
Metricsfx_constant_usd, fx_current_eur, fx_constant_eur, fx_current_usd

Dimensions: region, country, state, fx_local_currency, temporal, calculation

Foreign exchange rates applied across H2GC datasets, available in both constant and current terms for USD and EUR.

curl -H "x-api-key: sk_live_your_key" \
  "https://portal.h2gc.com/api/v1/financials?metric=fx&country=Japan&limit=10"

Country statistics

PropertyValue
metriccountry
Granularityannual
Metricsgdp_local_currency, gdp_usd, adult_population, inflation

Dimensions: region, country, state, kpi, temporal, calculation

Country-level economic indicators including GDP, adult population, and inflation. These data points are useful for normalising gambling revenue against broader economic context.

curl -H "x-api-key: sk_live_your_key" \
  "https://portal.h2gc.com/api/v1/financials?metric=country&country=United+Kingdom&limit=10"

Country reference

PropertyValue
metriccountry_reference
Granularitysnapshot
Metrics(none)

Dimensions: region, country, country_type

A reference table mapping countries to their respective regions and country types. This dataset contains no time dimension or numeric metrics — it returns dimension-only rows.

curl -H "x-api-key: sk_live_your_key" \
  "https://portal.h2gc.com/api/v1/financials?metric=country_reference&limit=10"

Filtering dimensions

Each dataset documents its available dimensions in the catalog response. The table below lists the most common dimensions:

DimensionDescriptionExample values
regionGeographic regionEurope, Asia Pacific, Africa
countryCountry nameUnited Kingdom, Japan, Brazil
stateState/province (where applicable)Empty string if not applicable
categoryGambling categoryBetting, Gaming
productProduct typeSports Betting, Casino, Poker
channelDistribution channelOnline, Land-Based
sub_channelSub-channel classificationOnshore, Offshore
fxCurrency codeUSD, GBP, EUR
temporalTime classificationCurrent, Constant
calculationCalculation methodReported, Estimated

Any dimension may be used as a query parameter to filter the result set:

curl -H "x-api-key: sk_live_your_key" \
  "https://portal.h2gc.com/api/v1/financials?metric=ggr_annual&country=United+Kingdom&channel=Online&category=Betting"

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